Contexto de Tendencias (Flash mensual)

Validates commercial briefings against monthly trend flash PDFs from Havas Media Network.

1|Updated Jun 29, 2026
One-click install
npx skills add https://github.com/Superreal-io/maia-campaign-skills --skill contexto-de-tendencias-flash-mensual-superreal-io
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: Contexto de Tendencias (Flash mensual)
Source: https://github.com/Superreal-io/maia-campaign-skills/tree/main/trend-flash-context
Command: npx skills add https://github.com/Superreal-io/maia-campaign-skills --skill contexto-de-tendencias-flash-mensual-superreal-io

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Commercial teams receive monthly trend flash reports from the CMO, but there is no systematic way to check whether their briefing presentations actually address those trends, omit key insights, or contradict market signals. This Skill gives the Maia Strategist a structured framework to cross-validate briefings against the trend flashes. ## Core Features & Use Cases - Trend Alignment Validation: Classifies briefing content into three categories (aligned, not addressed, contradicts) against the relevant trend flash PDFs for each vertical (Territorios, Futbol, Fibra, Convergencia, Dispositivos). - Golden Briefing Enrichment: Produces a structured trend_alignment JSON block with citations, impact assessments, and suggested actions that feeds into the Golden Briefing output. - Smarter Area Forms: Generates more precise questions for commercial areas by referencing concrete flash data, such as demand forecasts and competitive pricing signals. - Use Case: A commercial area submits a PPT prioritizing second-half-of-month acquisition, but the flash warns that Black Friday anticipation weakens that window. The Strategist flags the contradiction and drafts a targeted question for the area. ## Quick Start Read the attached trend flash PDFs and the commercial plan PPT, then generate the trend_alignment block classifying what the briefing aligned with, omitted, or contradicted.

Frequently Asked Questions about Contexto de Tendencias (Flash mensual)

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I validate a marketing briefing against trend reports?

Read the trend flash PDFs alongside the briefing, then classify each relevant trend into three categories: aligned (covered by the area), not addressed (omitted insights), or contradicts (positions opposing flash signals). Output the result as a structured trend_alignment block.

What input formats does trend flash validation require?

The skill reads trend flashes as PDFs attached to the case ticket, using native multimodal PDF reading with no preprocessing or conversion to Markdown. The commercial briefing arrives as a PPT from the area.

What happens if no trend flash PDF is attached to the ticket?

The Strategist registers a low-severity flag (trend_flash_no_disponible) and continues without the flashes. It is non-blocking, but the output loses the validation layer against CMO trend context.

Does trend alignment affect the briefing evaluation score?

No. The trend_alignment block is complementary information and does not affect the C01-C14 rubric score. It enriches the Golden Briefing and the area form but is not an evaluation criterion.

When does the area briefing override a trend flash?

When the briefing contradicts a flash with more recent data, the briefing prevails. The contradiction is still registered as a flag, but it is not penalized since flashes can be outdated or contain errors.