What problem does it solve? Landing pages often lose conversions for unclear reasons, and teams jump straight to redesigns or copy tweaks without evidence. This Skill enforces a disciplined evidence-to-diagnosis-to-hypothesis workflow so conversion decisions for the Das Motors UAE auto-parts landing page are grounded in real funnel data rather than guesses. ## Core Features & Use Cases - Funnel Diagnosis: Walks a structured funnel model (Intent, Relevance, Fitment Confidence, Trust, Effort/Anxiety, Request Completion, CRM Acceptance, Lead Quality, Downstream Outcome) to locate the earliest meaningful point of conversion loss. - Hypothesis & Prioritization Contracts: Requires every change to have a falsifiable hypothesis with primary metric, guardrail metric, and confidence level, then prioritizes by commercial impact, evidence, reach, ease, and scope risk. - Handoff Boundaries & Measurement: Defines clear ownership boundaries with UX, visual, frontend, and QA agents, and specifies measurement plans and guardrails before any change is called successful. - Use Case: A mobile Instagram traffic campaign drives clicks but few qualified part requests. Use this Skill to diagnose whether the loss is a relevance, fitment-confidence, or form-friction problem, then produce a prioritized change contract for the UX and frontend teams. ## Quick Start Ask the agent to diagnose why the Das Motors landing page gets CTA clicks but few qualified part requests and to produce a prioritized conversion change contract.