Verified:GitHub

conversion-audit

Score landing pages across ten CRO factors and propose prioritized fixes.

Updated May 21, 2026

Search Tags:#landing page #lead generation #ab testing #conversion rate optimization #mobile ux #cro audit #funnel scoring

Ready to run

npx skills add https://github.com/jedmamosto/m-and-ms --skill conversion-audit-jedmamosto

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: conversion-audit
Source: https://github.com/jedmamosto/m-and-ms/tree/main/.agents/skills/conversion-audit
Command: npx skills add https://github.com/jedmamosto/m-and-ms --skill conversion-audit-jedmamosto

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

It helps you diagnose why a funnel or landing page is underperforming by producing a scored, prioritized CRO review with specific fixes you can implement immediately.

Core Features & Use Cases

100-point conversion scorecard: Rates key areas like headline value prop, CTA clarity, social proof, objections, mobile experience, speed, copy quality, trust, and technical readiness.
Prioritized fix list (quick wins first): Converts audit findings into an actionable patch plan, ordered by expected impact and time-to-ship.
A/B test recommendations: Proposes test ideas with hypotheses and primary metrics, with guardrails around sample-size risk.

Quick Start

Paste the live URL you want audited and ask for a mobile-and-desktop conversion audit with a 100-point scorecard and a ranked fix list.

Frequently Asked Questions about conversion-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I run a conversion rate optimization audit on an underperforming landing page?▼

To run a conversion rate optimization audit, paste your live landing page URL to receive a weighted /100 scorecard across headline, CTA, social proof, mobile UX, and technical tracking. This generates a prioritized list of quick wins and strategic moves to fix conversion blockers.

What is included in a 100-point CRO scorecard for funnel pages?▼

A 100-point CRO scorecard rates key areas including headline value proposition, CTA clarity, social proof, objection handling, mobile experience, page speed, copy quality, trust signals, and technical tracking readiness to identify conversion blockers.

How do I prioritize A/B test proposals for lead generation funnels?▼

You can prioritize A/B test proposals by using an audit rubric that ranks proposed tests by expected impact and time-to-ship. Each proposal includes a hypothesis, primary metrics, and guardrails around sample-size risk to de-risk traffic spend.

Can I audit both mobile and desktop UX for inherited funnels?▼

Yes, you can audit both mobile and desktop UX for inherited funnels by submitting the live URL for review. The audit evaluates mobile experience and design separately to ensure the funnel performs optimally across all devices before scaling traffic.

When should I use a CRO audit instead of blindly increasing traffic spend?▼

You should use a CRO audit before increasing traffic spend to de-risk your investment. It provides a defensible rubric for improvements by identifying technical tracking issues and conversion blockers, ensuring your paid traffic converts efficiently.

What's the best way to identify conversion blockers on a live landing page?▼

The best way to identify conversion blockers is scoring the page across ten weighted dimensions including headline value, CTA clarity, and trust. This converts audit findings into an actionable patch plan ordered by expected impact and time-to-ship.