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copy-editing

Apply seven editorial passes to refine marketing copy across formats.

1|Updated Dec 20, 2025
Search Tags:#editing#marketing#conversion#brand-voice#copy-editing#sweeps
One-click install
npx skills add https://github.com/clarinovist/ceritakita-booking --skill copy-editing-clarinovist
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: copy-editing
Source: https://github.com/clarinovist/ceritakita-booking/tree/main/.agent/skills/copy-editing
Command: npx skills add https://github.com/clarinovist/ceritakita-booking --skill copy-editing-clarinovist

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Systematically improves marketing copy through a multi-pass editorial framework that helps teams refine messages without losing original intent.

Core Features & Use Cases

  • Seven-sweeps editing framework (Clarity, Voice & Tone, So What, Prove It, Specificity, Heightened Emotion, Zero Risk) to structure edits and reveal hidden improvements.
  • Guided prompts, rationale for each change, and alignment with brand voice to maintain consistency.
  • Ideal for landing pages, ads, emails, product descriptions, and case studies to drive clarity and conversions.

Quick Start

Paste the marketing copy you want edited and ask for a seven-sweeps copy-editing pass.

Frequently Asked Questions about copy-editing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I systematically edit marketing copy to improve clarity and conversions?▼

Improve landing page conversions by running copy through a structured editorial process that evaluates clarity, voice, emotional resonance, and risk reversal, providing specific rationale for every suggested text modification.

What is the seven-sweeps framework for refining marketing copy?▼

Edit emails and ads by passing the text through sequential sweeps for Clarity, Voice and Tone, So What, Prove It, Specificity, Heightened Emotion, and Zero Risk, with guided prompts ensuring brand voice alignment.

How do I maintain brand voice when making systematic copy edits?▼

Ensure brand voice consistency by applying the Voice and Tone sweep, which evaluates suggested edits against your established guidelines and provides explicit justification for modifications to prevent losing original intent.

Can I use a multi-pass editing process for product descriptions and case studies?▼

A multi-pass editorial framework is ideal for product descriptions and case studies because it systematically refines messages through structured sweeps, heightening emotion and proving claims to drive clarity.

What is the best way to structure copy edits without losing the original message intent?▼

Use a systematic editorial framework that processes copy through targeted sweeps like Prove It and Specificity, ensuring each edit is justified and aligned with the original message intent to avoid unintended shifts.

How do I add emotional resonance and reduce risk in marketing copy?▼

Apply the Heightened Emotion sweep to strengthen audience connection and the Zero Risk sweep to remove conversion barriers, systematically editing the copy to ensure maximum impact and reassurance.

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