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copy-editing

Edit marketing copy through a seven-sweep clarity and voice process.

Updated Feb 14, 2026
Search Tags:#content refinement#writing improvement#marketing copy#proofreading#copy editing#conversion copy
One-click install
npx skills add https://github.com/cwilkins507/shared-skills --skill copy-editing-cwilkins507
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: copy-editing
Source: https://github.com/cwilkins507/shared-skills/tree/main/copy-editing
Command: npx skills add https://github.com/cwilkins507/shared-skills --skill copy-editing-cwilkins507

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill addresses the challenge of improving existing marketing copy by providing a structured, multi-pass editing process to enhance clarity, voice, impact, and persuasiveness.

Core Features & Use Cases

  • Systematic Editing: Applies a seven-sweep framework (Clarity, Voice, So What, Prove It, Specificity, Emotion, Zero Risk) for comprehensive review.
  • Targeted Improvement: Focuses on enhancing specific aspects of copy in each pass, ensuring no critical element is overlooked.
  • Use Case: You have a landing page draft and want to ensure it's clear, persuasive, and error-free before launch. This Skill will guide you through a rigorous editing process to polish every sentence.

Quick Start

Use the copy-editing skill to review and improve the following marketing copy: [Paste your copy here].

Frequently Asked Questions about copy-editing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I improve marketing copy before launching a landing page?▼

Enhancing marketing copy involves a systematic seven-sweep editing process that refines clarity, voice, benefit articulation, and emotional resonance. This structured review ensures your landing page draft is persuasive, clear, and error-free before launch.

What is the best way to edit existing marketing copy for better conversion?▼

Editing marketing copy for conversion is best achieved through a multi-pass framework evaluating Clarity, Voice, So What, Prove It, Specificity, Emotion, and Zero Risk. This targeted approach systematically enhances persuasiveness and impact across every sentence.

How does a multi-pass editing process handle tone and voice refinement?▼

A multi-pass editing process refines tone and voice during dedicated sweeps, replacing inconsistent phrasing with plain English alternatives. This ensures the marketing copy maintains a consistent, targeted voice throughout the entire text.

Can I use this copy editing framework on any marketing draft?▼

Yes, you can apply this copy editing framework to any existing marketing draft. The systematic checklist reviews and refines text regardless of the specific product, focusing on universal principles like evidence, specificity, and risk reduction.

Why does marketing copy need a proofreading checklist for specificity and evidence?▼

Marketing copy requires a proofreading checklist for specificity and evidence to eliminate vague claims. The Prove It and Specificity sweeps enforce the inclusion of concrete data and plain English alternatives, building credibility and reducing perceived reader risk.

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