copy-editing

Edit marketing copy through a seven-sweep process for clarity and tone.

1|Updated Apr 4, 2026
One-click install
npx skills add https://github.com/m0at/claudemd --skill copy-editing-m0at
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: copy-editing
Source: https://github.com/m0at/claudemd/tree/main/skills/copy-editing
Command: npx skills add https://github.com/m0at/claudemd --skill copy-editing-m0at

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps teams systematically improve existing marketing copy, reducing back-and-forth revisions while preserving the core message and brand voice.

Core Features & Use Cases

  • Seven Sweeps framework guides focused, repeatable edits: Clarity, Voice & Tone, So What, Prove It, Specificity, Heightened Emotion, and Zero Risk.
  • Brand-consistent improvement that preserves the author's intent while enhancing readability and conversion potential.
  • Use cases include landing pages, emails, ads, product descriptions, and long-form content.

Quick Start

Apply the seven-sweeps framework to the user's copy to deliver a polished, conversion-focused revision.

Frequently Asked Questions about copy-editing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I systematically improve marketing copy for better conversion?

Systematically improve marketing copy by applying a seven-sweep editing process that checks clarity, tone, specificity, and risk to enhance readability and conversion potential. This framework guides focused, repeatable edits across various content types.

What is the best way to edit existing landing page copy without losing brand voice?

The best way to edit existing landing page copy while preserving brand voice is using a structured framework that applies voice and tone checks alongside clarity sweeps. This ensures brand-consistent improvement that retains the author's core message.

Can I use a structured editing process for both long-form content and ads?

Yes, you can use a structured editing process for both long-form content and ads. The seven-sweep framework applies systematically across emails, landing pages, ads, and long-form content to deliver polished, conversion-focused revisions.

How do I proofread marketing emails to ensure they drive action?

Proofread marketing emails to drive action by applying sequential sweeps like "So What," "Prove It," and "Heightened Emotion." These structured checks transform basic proofreading into actionable conversion optimization.

When should I use a multi-pass copy-editing framework instead of basic proofreading?

Use a multi-pass copy-editing framework instead of basic proofreading when you need to systematically optimize for conversion factors like specificity, emotional resonance, and risk reversal. It reduces back-and-forth revisions while enhancing overall marketing performance.