copy-editing

Edit marketing copy using a seven-sweeps framework that refines clarity, tone, and conversion. It applies to emails, landing pages, product descriptions, and ads, returning a refined draft with explicit justification for each change.

The seven-sweeps framework processes marketing copy through seven passes: clarity, voice and tone, so what, prove it, specificity, heightened emotion, and zero risk. Each pass applies targeted edits while maintaining the original message and improving persuasiveness.

Yes, you can refine landing page copy while maintaining brand voice. The voice and tone sweep enforces brand consistency, and the skill provides an audit trail of changes and rationale to ensure the original message remains intact.

Make product descriptions more persuasive by running them through the specificity and heightened emotion sweeps. This framework enforces explicit justification for each edit, systematically improving persuasiveness while maintaining the original message.

Audit ad copy changes by using a repeatable framework that provides an audit trail of edits and rationale. The skill enforces explicit justification for each change, facilitating reviews and maintaining brand consistency across campaigns.