copy-rewrite

Audit and rewrite marketing copy using the RMBC framework.

Updated May 19, 2026
One-click install
npx skills add https://github.com/mohammedburqan/es --skill copy-rewrite-mohammedburqan
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: copy-rewrite
Source: https://github.com/mohammedburqan/es/tree/main/skills/copy-rewrite
Command: npx skills add https://github.com/mohammedburqan/es --skill copy-rewrite-mohammedburqan

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) components.

What problem does it solve?

This Skill addresses the issue of underperforming copy by applying the RMBC framework to rewrite sections, resulting in more effective marketing content.

Core Features & Use Cases

  • Copy Auditing: Diagnose weaknesses in existing copy.
  • Section-by-Section Rewrite: Improve the copy section by section with before/after comparisons.
  • RMBC Integration: Incorporate Research, Mechanism, Brief, and Copy principles.

Quick Start

Utilize the copy-rewrite skill to audit and rewrite the copy from your landing page to enhance its impact.

Frequently Asked Questions about copy-rewrite

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I rewrite underperforming landing page copy?

To rewrite underperforming landing page copy, you can audit and revise it section by section using the RMBC framework, which diagnoses weaknesses and generates before and after comparisons to enhance marketing effectiveness.

What is the RMBC framework for copywriting?

The RMBC framework for copywriting is a methodology incorporating Research, Mechanism, Brief, and Copy principles to audit existing marketing content and systematically rewrite underperforming sections for better conversion results.

Can I use this approach to improve ad and email copy?

Yes, you can improve ad and email copy by applying the RMBC methodology to diagnose weaknesses in your existing marketing content and systematically rewrite underperforming sections to increase engagement.

Do I need to understand the RMBC framework to audit copy?

Yes, understanding the RMBC methodology is required for effective diagnosis and rewriting, as it provides the Research, Mechanism, Brief, and Copy principles needed to properly audit and revamp underperforming marketing content.

How does a section-by-section copy rewrite work?

A section-by-section copy rewrite works by auditing your existing marketing content to diagnose specific weaknesses, then systematically improving the copy section by section while providing before and after comparisons to track effectiveness.