counter-narrative

Generate multi-channel counter-narrative playbooks against competitor moves.

726|123|Updated Feb 11, 2026
One-click install
npx skills add https://github.com/indranilbanerjee/digital-marketing-pro --skill counter-narrative
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: counter-narrative
Source: https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/counter-narrative
Command: npx skills add https://github.com/indranilbanerjee/digital-marketing-pro --skill counter-narrative

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

The skill enables brands to rapidly craft and deploy counter-narratives in response to competitor moves, reducing reactive time and ensuring consistent messaging across channels.

Core Features & Use Cases

  • Analyze competitor moves (rebranding, new features, pricing changes, or aggressive campaigns) and map them to a strategic response.
  • Generate a multi-channel counter-narrative plan, including messaging, content ideas, ads concepts, PR angles, and a phased timeline.
  • Align with brand voice guidelines and provide risk-aware contingencies and escalation paths.

Quick Start

Provide a complete counter-narrative playbook tailored to the given competitor move and urgency.

Frequently Asked Questions about counter-narrative

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a counter-narrative strategy against a competitor's new feature launch?

A counter-narrative strategy maps competitor claims to a targeted response, generating a multi-channel playbook with messaging, content ideas, ad concepts, and PR angles to defend brand positioning. It includes a phased timeline, metrics, and risk assessments for deployment.

What is a multichannel marketing playbook for responding to competitor pricing changes?

A multichannel counter-narrative playbook aligns brand voice guidelines across content, ads, PR, and social channels to counter competitor pricing moves. It provides risk-aware contingencies, escalation paths, and specific messaging to maintain market positioning during pricing shifts.

How do I analyze competitor claims to build a defensive brand positioning campaign?

Analyzing competitor claims involves mapping their rebranding, features, or aggressive campaigns to a strategic response. The generated playbook selects a counter-strategy and produces multi-channel plans with timelines and metrics to defend your brand positioning.

Can I generate PR angles and ad concepts for a reactive marketing campaign?

Yes, you can generate PR angles and ad concepts as part of an automated counter-narrative playbook. It produces multi-channel plans including messaging, content ideas, and phased timelines to ensure consistent messaging when responding to competitor moves.

What's the best way to plan risk-aware contingencies for a counter-narrative across social and PR channels?

The best way to plan risk-aware contingencies is by generating a counter-narrative playbook that aligns with brand voice guidelines and provides escalation paths across content, ads, PR, and social channels. It includes specific risk assessments and metrics for each phase.

Do I need brand voice guidelines to generate a competitor analysis playbook?

Yes, loading brand voice guidelines is required to ensure the generated counter-narrative playbook maintains consistent messaging. The playbook analyzes competitor moves and maps them to strategic responses that align with your established brand positioning across all channels.