create-gtm-brief

Generate Markdown go-to-market briefs with positioning, messaging, and launch plans.

6|Updated Feb 19, 2026
One-click install
npx skills add https://github.com/jerelvelarde/chalk-skills --skill create-gtm-brief-jerelvelarde
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: create-gtm-brief
Source: https://github.com/jerelvelarde/chalk-skills/tree/main/skills/create-gtm-brief
Command: npx skills add https://github.com/jerelvelarde/chalk-skills --skill create-gtm-brief-jerelvelarde

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Launch planning and GTM alignment are often manual, time-consuming, and prone to misalignment across teams.

Core Features & Use Cases

  • Generate a complete GTM brief with Geoffrey Moore-styled positioning, audience-specific messages, a launch tier, an enablement checklist, and a timeline.
  • Create consistent go-to-market materials for product launches, feature rollouts, or market refreshes across product, marketing, and sales teams.
  • Reuse a standard template to ensure alignment and faster time-to-value across initiatives.

Quick Start

Provide the feature name and target launch timing to auto-generate a GTM brief.

Frequently Asked Questions about create-gtm-brief

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a go-to-market brief for a product launch?

To create a go-to-market brief, provide the feature name and target launch timing to auto-generate a structured Markdown document containing Geoffrey Moore-styled positioning, audience-specific messages, and a launch timeline.

What should be included in a GTM launch plan?

A GTM launch plan should include structured positioning, audience-specific messaging, a launch tier classification, an enablement checklist, and a timeline. This ensures alignment across product, marketing, and sales teams for new feature rollouts.

Can I use a standard template for B2B and B2C go-to-market strategy refreshes?

Yes, you can use a standard reusable template for both B2B and B2C go-to-market strategy refreshes. It applies a consistent GTM outline to ensure team alignment and faster time-to-value across various market initiatives.

Does this GTM brief generator define enablement artifacts for sales teams?

Yes, the GTM brief generator defines enablement artifacts by producing an enablement checklist. This checklist ensures sales and marketing teams have the necessary materials and alignment for successful feature introductions.

How do I generate audience-specific messaging for a feature rollout?

You generate audience-specific messaging by providing the feature name to the brief generator, which then applies a consistent GTM outline to produce targeted messages alongside positioning and launch tier details.

What is the best way to align positioning and messaging across product and marketing teams?

The best way to align positioning and messaging is to generate a unified GTM brief using a standard template, which structures Geoffrey Moore-styled positioning and audience messages to prevent manual planning misalignment.