creative-brief

Generate multi-channel ad campaign creative briefs with copy, visuals, and AB test matrices.

40|5|Updated Mar 16, 2026
One-click install
npx skills add https://github.com/cgallic/kai-cmo-harness --skill creative-brief-cgallic
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: creative-brief
Source: https://github.com/cgallic/kai-cmo-harness/tree/main/creative-brief
Command: npx skills add https://github.com/cgallic/kai-cmo-harness --skill creative-brief-cgallic

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Marketing teams often spend days cobbling together ad concepts, copy variants, and format specs across channels. This Skill automates that process, delivering a complete creative brief in minutes.

Core Features & Use Cases

  • Generate visual concepts, multiple copy variants, video scripts, and image specifications.
  • Create an actionable AB test matrix and platform-specific format guidance.
  • Scenario: Launch a multi-channel campaign across Meta, Google, TikTok, and LinkedIn with a single goal.

Quick Start

Provide the platform, site, and campaign goal to generate the full creative direction.

Frequently Asked Questions about creative-brief

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I generate a creative brief for multi-channel ad campaigns?

To generate a creative brief for multi-channel ad campaigns, provide the platform, site, and campaign goal. The system automates creative direction by outputting visual concepts, copy variants, video scripts, and AB test matrices.

Can I create platform-specific ad copy for Meta, Google, TikTok, and LinkedIn together?

Yes, you can create platform-specific ad copy for Meta, Google, TikTok, and LinkedIn together. The system defines a creative strategy and generates tailored copy and visual formats across all specified channels.

How do I build an AB test matrix for ad copy and visual concepts?

Building an AB test matrix for ad copy and visual concepts is automated within the creative brief. It generates multiple copy variants and image specifications to test against your campaign goals.

What is the best way to structure video scripts and image specs for ad campaigns?

The best way to structure video scripts and image specs for ad campaigns is through a structured brief with exact format specs. This process outputs platform-ready visual concepts and scripts tailored to your campaign goal.

What inputs do I need to start generating visual concepts and ad copy variants?

To start generating visual concepts and ad copy variants, you need to provide the target platform, site, and campaign goal. The system then loads context from knowledge sources to define the creative strategy.

Does this approach work for multi-channel campaigns with a single goal?

Yes, this approach works specifically for multi-channel campaigns with a single goal. It automates the creation of comprehensive creative directions across Meta, Google, TikTok, and LinkedIn from one unified input.