Skills
.Work. You
Rest

creative-strategy-engine

Community

Strategic pain × persona mapping.

Marketing & Sales#creative-strategy#campaign-planning#strategic-framework#pain-persona#messaging-angles#awareness-stages
Authormotion-team
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Strategic framework for mapping pain/persona intersections and messaging angles. Defines the structure for organizing creative strategy, not the tactics for execution. Use this when planning an organizational or systematic approach to creative strategy, or when a user provides a product and wants to define messaging angles, write strategic hooks, or execute ads in visual formats defined by awareness and decision stages.

Core Features & Use Cases

  • Map Pain/Desire × Persona intersections to define messaging angles
  • Align messaging across 5 awareness stages (Unaware → Most Aware)
  • Organize strategic landscape before hooks, mechanics, or visuals
  • Provide a structured blueprint for execution tools (Hook Writing, Script Writing)

Quick Start

Provide a brand context and I will generate the Pain/Desire × Persona matrix and aligned messaging angles across awareness stages.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: creative-strategy-engine
Download link: https://github.com/motion-team/creative-strategy-skills/archive/main.zip#creative-strategy-engine

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
View Source Repository

Agent Skills Search Helper

Install a tiny helper to your Agent, search and equip skill from 471,000+ vetted skills library on demand.