What problem does it solve?
Creator and UGC marketing planning is chaotic and expensive when you cannot reliably brief creators, secure usage rights, and convert creator content into both organic installs and paid-ad performance.
Core Features & Use Cases
- Creator program strategy by budget tier: Choose a seeding, sponsored micro, mid-tier + UGC ads, or whitelist approach based on how much you can spend.
- Creator briefing + hook angle system: Define “show, don’t tell” hook angles, filming guardrails, disclosure requirements, and deliverables so creators produce usable assets.
- UGC → paid ads workflow: Convert creator raw videos into multiple ad variants and scale winners using Spark Ads / Partnership Ads on TikTok and Meta-ready usage rights.
- Measurement & attribution plan: Track promo codes/referral links, monitor branded search lift, and use CPI from video used in paid ads to decide the next wave.
Quick Start
Tell the skill your app name, budget tier, primary platform, target audience, and whether you want organic installs, an ad creative library, or both, then ask for a complete wave 1 plan plus creator brief and measurement criteria.