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customer-journey-mapping-workshop

Guide product managers through customer journey mapping workshops with adaptive prompts.

6.4k|767|Updated Feb 5, 2026
Search Tags:#persona#facilitation#opportunities#PM#workshop#journey-mapping
One-click install
npx skills add https://github.com/deanpeters/Product-Manager-Skills --skill customer-journey-mapping-workshop
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: customer-journey-mapping-workshop
Source: https://github.com/deanpeters/Product-Manager-Skills/tree/main/skills/customer-journey-mapping-workshop
Command: npx skills add https://github.com/deanpeters/Product-Manager-Skills --skill customer-journey-mapping-workshop

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This interactive skill helps product managers run structured, adaptive workshops to capture the full customer journey, aligning teams around real problems and opportunities rather than lists of features.

Core Features & Use Cases

  • Adaptive questioning: Guides participants through 4-6 journey phases with 3-5 prompts per phase, mapping actions, thoughts, and emotions.
  • Persona-driven mapping: Uses proto-personas or user research notes to define actors and scenarios, ensuring a shared mental model.
  • Opportunity identification: Extracts pain points and prioritizes opportunities based on impact and emotional intensity, ready for prioritization exercises.
  • Collaborative facilitation: Supports one-to-many workshops with cross-functional teams to build consensus and clear next steps.
  • Artifacts for adoption: Produces a structured Journey Map and an Opportunities list that can feed problem statements and experiments.

Quick Start

  1. Start the skill and provide actor, scenario, and goal prompts as indicated in the workshop flow.
  2. Use the adaptive questions to map phases and capture actions, thoughts, and emotions for each phase.
  3. Review the generated opportunities and decide on priorities for immediate experiments.

Frequently Asked Questions about customer-journey-mapping-workshop

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I facilitate a customer journey mapping workshop for product managers?▼

Facilitate a customer journey mapping workshop by guiding participants through 4-6 phases with adaptive prompts to capture actions, thoughts, and emotions. This aligns cross-functional teams around real user problems rather than feature lists.

What is a persona-driven journey map and when do I need it?▼

A persona-driven journey map uses proto-personas or user research notes to define actors and scenarios, ensuring a shared mental model. You need it to align teams around real problems and visualize the customer experience across distinct phases.

How do I identify and prioritize opportunities from a journey map?▼

Identify and prioritize opportunities by extracting pain points from the journey map and ranking them based on impact and emotional intensity. This produces a prioritized opportunities list ready for immediate experiments and problem statements.

Can I run a journey mapping workshop with cross-functional teams?▼

Yes, you can run a journey mapping workshop with cross-functional teams. It supports one-to-many collaborative facilitation to build consensus, map phases, and generate structured artifacts that drive clear next steps and adoption.

What artifacts do I get from a journey mapping workshop?▼

You get a structured customer Journey Map and an Opportunities list from a journey mapping workshop. These artifacts capture actions, thoughts, and emotions across phases, and can directly feed problem statements and experiments.

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