What problem does it solve? Grounding positioning, messaging, and product decisions in real customer language is hard when research is scattered across transcripts, surveys, support tickets, and review sites. This Skill structures the entire customer research workflow so insights come from evidence rather than assumption. ## Core Features & Use Cases - Three Research Modes: Analyze existing assets (transcripts, surveys, tickets, NPS), mine online watering holes (Reddit, G2, Hacker News, app stores, SparkToro), or run primary research (interviews and PMF surveys). - Extraction Framework: Pulls jobs-to-be-done, pain points, trigger events, desired outcomes, verbatim language, and alternatives considered, with confidence labels and sample-bias guardrails. - Persona & Deliverable Generation: Builds evidence-based personas (minimum 5-10 data points), VOC quote banks, JTBD maps, and competitive intelligence summaries. - Use Case: You have 20 customer interview transcripts and want messaging for your homepage. The Skill extracts themes, scores them by frequency and intensity, surfaces money quotes, then hands off to a copywriting skill. ## Quick Start Ask the assistant to analyze your customer interview transcripts and produce a research synthesis report with themes, quotes, and confidence levels.