data-manager-api-event-ingestion

What problem does it solve?

Manually configuring and executing event and conversion uploads to Google products (Google Ads, Floodlight, Google Analytics) is time-consuming, error-prone, and requires deep expertise in API specifications, authentication flows, and strict data formatting rules. This Skill eliminates that friction by providing a structured, guided workflow for implementing compliant ingestion via the Data Manager API.

Core Features & Use Cases

• End-to-End Guided Workflow: Step-by-step instructions for authentication, client library setup, destination configuration, and payload construction for the Data Manager API /v1/events/ingest endpoint.
• Multi-Use Case Support: Covers offline conversions, enhanced conversions for leads, click conversions, Google Analytics web/app events, and migration from legacy Google APIs including Google Ads Offline Conversions, Measurement Protocol, and Campaign Manager 360 Offline Conversions.
• Built-In Guardrails: Includes critical validation rules, formatting requirements, and troubleshooting guidance to avoid common API errors and ensure data compliance.
• Use Case Example: A marketing operations specialist can use this Skill to upload 5,000 offline in-store purchase conversions to Google Ads without manually handling user data hashing, RFC 3339 timestamp formatting, or API request construction.

Quick Start

Use the data-manager-api-event-ingestion skill to upload your latest batch of offline Google Ads conversions from the Q3 sales CSV file.