design-positioning
CommunityCraft compelling customer value propositions with a 5-component canvas.
Product & Management#engagement strategy#Fogg model#design positioning#customer value proposition#positioning canvas
Authorwfukatsu
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This Skill helps you create a comprehensive design positioning document, ensuring your product's value proposition is clear and compelling.
Core Features & Use Cases
- Design Positioning Canvas: Utilizes the Dunford 5-component canvas to define your product's positioning.
- Touchpoint × Device × Timing Matrix: Maps out the customer journey, devices used, and timing of messages.
- Motivation/Retention Loop: Incorporates Fogg's model and the Hook model to design engagement strategies.
- Kano Delighter Refresh Plan: Ensures differentiation is maintained over time.
- Use Case: For a new software product, use this Skill to define its unique value proposition and engagement strategy.
Quick Start
Run the /product:design-positioning command to generate your design positioning document.
Dependency Matrix
Required Modules
None requiredComponents
scriptsreferences
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: design-positioning Download link: https://github.com/wfukatsu/nexus-architect/archive/main.zip#design-positioning Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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