Editing

Refine marketing copy using editorial filters and structural surgery.

28|6|Updated Apr 23, 2026
One-click install
npx skills add https://github.com/EveryInc/Marketing-OS --skill editing-everyinc
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: Editing
Source: https://github.com/EveryInc/Marketing-OS/tree/main/craft/editing
Command: npx skills add https://github.com/EveryInc/Marketing-OS --skill editing-everyinc

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This skill solves the problem of inconsistent, generic, or ineffective marketing copy by applying a rigorous, multi-stage editorial framework that ensures every piece of content is commercially effective and aligned with brand standards.

Core Features & Use Cases

  • Editorial Filters: Systematically evaluate copy for blind spots, thesis clarity, prose quality, and brand voice.
  • AI Pattern Removal: Identify and strip machine-generated rhythms and vocabulary to restore human intent.
  • Structural Surgery: Apply a decision framework to cut, rewrite, or reorder content for maximum impact.
  • Effectiveness Check: Validate that copy drives specific commercial outcomes rather than just sounding professional.

Quick Start

Run the editing skill on the draft document to evaluate its commercial effectiveness and strip any detected AI-generated patterns.

Frequently Asked Questions about Editing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I refine marketing copy for brand alignment and commercial impact?

You refine marketing copy by applying a structured editorial methodology that evaluates thesis clarity, prose quality, and brand voice. This systemic process ensures your campaigns, long-form articles, and social media drafts achieve commercial effectiveness.

How do I strip AI-generated patterns from my marketing drafts?

To strip AI-generated patterns from marketing drafts, apply an AI-pattern detection protocol that identifies machine-generated rhythms and vocabulary. This process removes generic phrasing and restores authentic human intent to your copy.

What is structural surgery in editorial copywriting?

Structural surgery in editorial copywriting is a decision framework used to cut, rewrite, or reorder content for maximum impact. It operates on campaigns and long-form articles to ensure every section drives specific commercial outcomes.

Can I use this editorial methodology for social media drafts and long-form articles?

Yes, you can use this editorial methodology across diverse content formats including social media drafts, long-form articles, and campaigns. It applies established editorial filters to validate commercial effectiveness regardless of format length.

What's the best way to evaluate copy for blind spots and brand voice?

The best way to evaluate copy for blind spots and brand voice is to systematically apply dedicated editorial filters. This framework identifies thesis clarity issues and prose quality gaps while ensuring strict alignment with established brand standards.

Why does my marketing copy sound professional but fail to drive commercial outcomes?

Marketing copy often fails to drive commercial outcomes when it lacks a structured effectiveness check. Applying an editorial framework validates whether the copy actually drives specific commercial actions rather than just sounding professional.