email-marketing

Name: email-marketing
Availability: InStock
Author: mm88nl-web

Builds email marketing strategies covering list building, segmentation, deliverability, and campaign design.

Updated Apr 7, 2026

Search Tags:#newsletter #email marketing #a/b testing #segmentation #deliverability #klaviyo #list building

Ready to run

npx skills add https://github.com/mm88nl-web/casi-app --skill email-marketing-mm88nl-web

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: email-marketing
Source: https://github.com/mm88nl-web/casi-app/tree/main/.agents/skills/email-marketing
Command: npx skills add https://github.com/mm88nl-web/casi-app --skill email-marketing-mm88nl-web

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Growing and monetizing an email list requires coordinated decisions across platforms, content, segmentation, and deliverability, and most brands lack a structured plan for any of them. ## Core Features & Use Cases - List Building & Platform Selection: Lead magnet strategy, opt-in placement, and platform comparison across Klaviyo, Kit, Mailchimp, Beehiiv, and others. - Campaign & Segmentation Strategy: Newsletter cadence, promotional calendars, behavioral segments, and A/B testing frameworks with benchmark metrics. - Deliverability Setup: SPF, DKIM, DMARC configuration, sender reputation management, and list hygiene rules. - Use Case: A DTC brand with a 5,000-subscriber list and 18% open rates uses this Skill to diagnose deliverability issues, build a re-engagement segment, and design a weekly newsletter calendar. ## Quick Start Ask the assistant to create an email marketing strategy for your business, including list building, segmentation, and a sending calendar.

Frequently Asked Questions about email-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I build an email list from scratch?▼

Build an email list by offering a lead magnet such as a discount, guide, quiz, or free tool in exchange for an email address. Place opt-ins via pop-ups, header bars, landing pages, and checkout, and use double opt-in to protect deliverability.

What email marketing platform should I use for my business?▼

Klaviyo suits e-commerce and DTC brands, Kit fits creators and newsletters, Mailchimp works for small businesses, and Beehiiv targets newsletter-first brands. The Skill compares pricing and best-fit use cases for each platform.

How do I improve email deliverability and avoid spam folders?▼

Set up SPF, DKIM, and DMARC records, send from a custom domain, and warm up new sending domains gradually. Keep spam complaints below 0.1%, hard bounces under 2%, and remove subscribers unengaged for 90 days.

What is a good email open rate and click rate?▼

A good open rate is 20-30% and great is 35%+, while a good click rate is 2-5%. The Skill provides benchmark tables for unsubscribe rate, spam complaints, list growth, and revenue per email.

How should I segment my email list?▼

Segment by engagement and purchase behavior: new subscribers, engaged, unengaged, buyers, VIP buyers, and non-buyers. Behavioral triggers like product clicks or pricing page visits enable targeted follow-up content.

Does this Skill cover automated email flows like abandoned cart?▼

No, transactional and automated flows such as welcome series and abandoned cart are explicitly out of scope and handled by a separate email-sequence skill. This Skill focuses on broadcasts, newsletters, and campaign strategy.