email-outreach

You can automate cold email outreach by configuring campaign types, sending accounts, and templates across Instantly, Service Robot (GHL), and Gmail. The workflow orchestrates audience targeting, sequence length, and routing rules to generate multi-step email sequences automatically.

Cold outreach targets new leads via Instantly, warm nurture engages existing contacts through Service Robot (GHL), and direct follow-up sends sequences via Gmail. Each campaign type applies specific routing rules, timing guidance, and memory references to tailor messaging appropriately.

To set up email campaign automation, configure your sending accounts, define the audience and purpose, and establish routing rules. The system checks memory files like marketing.md and sales-playbook.md to tailor templates and manage sequences across Instantly and Service Robot.

Yes, the campaign automation integrates with memory files including marketing.md, sales-playbook.md, clients.md, and feedback-loops.md. It checks these references to tailor messaging, apply nurture sequences, and track results for your outreach campaigns.

Yes, configuring sending accounts and templates is required before launching email sequences. You must also define the campaign type, audience, purpose, sequence length, and call-to-action to generate the initial outreach and automate follow-ups correctly.

The best way to manage follow-up timing is through the workflow orchestration feature, which provides guidance on timing and routing rules. Define your sequence length and call-to-action, and the system applies memory references to track and adjust follow-up sequences.