email-promo

Generate RMBC-structured promotional emails with A/B subject lines and single CTA.

13|5|Updated Mar 20, 2026
One-click install
npx skills add https://github.com/stefan-georgi/dtc-copywriting-skills --skill email-promo
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: email-promo
Source: https://github.com/stefan-georgi/dtc-copywriting-skills/tree/main/skills/email-promo
Command: npx skills add https://github.com/stefan-georgi/dtc-copywriting-skills --skill email-promo

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill removes the tedious guesswork and formatting friction of writing short-form promotional emails by producing RMBC-structured copy that includes three A/B subject line variants, preview text, a focused body with one CTA, and a PS line while enforcing direct-response quality gates.

Core Features & Use Cases

  • RMBC-structured output: Generates subject lines, preview text, body copy, CTA, and PS optimized for launch, flash sale, cart recovery, or content-to-sale emails.
  • A/B-ready subject lines: Produces three mobile-friendly subject variants (curiosity, benefit-direct, pattern-interrupt) and a complementary preview text.
  • Quality gates & constraints: Enforces specificity, mechanism quantification, proof diversity, objection handling, single-CTA rules, and paragraph/length constraints for deliverability and scanability.
  • Use Case: Convert a new product launch into a high-impact email that teases the mechanism, addresses top objections with proof, and drives a single tracked click.

Quick Start

Write a launch email for a new productivity app priced at $49 that targets busy freelancers, include three subject line variants, 50-80 character preview text, a single CTA, and a persuasive PS line.

Frequently Asked Questions about email-promo

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is RMBC structure in email copywriting?

RMBC structure in email copywriting organizes promotional messages into subject lines, preview text, body copy, single CTA, and PS line. It enforces direct-response quality gates like specificity, mechanism quantification, proof diversity, and objection handling for high-converting emails.

How do I write a promotional email for a flash sale?

Writing a flash sale promotional email requires generating RMBC-structured copy with short-form direct-response elements. This includes three mobile-friendly A/B subject variants, preview text, focused body with single CTA, and persuasive PS line to drive immediate conversions.

Can I use direct-response copywriting for cart recovery emails?

Direct-response copywriting works for cart recovery emails by applying RMBC structure to address objections with proof and drive a single tracked click. The format enforces paragraph length constraints and single-CTA rules optimized for mobile inboxes.

Why does my promotional email need a single CTA link?

A single CTA link in promotional emails enforces direct-response scanability and focuses recipient attention on one tracked click. Multiple links dilute conversion intent and violate the quality gates required for mobile-optimized RMBC-structured copy.

What's the best way to write a launch email for a new product?

The best way to write a launch email is using RMBC-structured copy that teases the mechanism, addresses top objections with diverse proof, and drives a single tracked click. This includes three A/B subject variants and persuasive PS line for mobile inboxes.