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engineer-connected-content

Fetch live external data for Braze messages via HTTP GET requests.

Updated Apr 6, 2026
Search Tags:#variables#retry#liquid#api-calls#braze#connected-content#runtime-data
One-click install
npx skills add https://github.com/delta-and-beta/braze-agency --skill engineer-connected-content
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: engineer-connected-content
Source: https://github.com/delta-and-beta/braze-agency/tree/main/skills/engineer-connected-content
Command: npx skills add https://github.com/delta-and-beta/braze-agency --skill engineer-connected-content

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Connected Content enables Braze messages to fetch live external data at send time via HTTP GET requests. This capability removes static content limitations and enables truly dynamic personalization.

Core Features & Use Cases

  • Runtime fetch model: data is retrieved at send time and can populate message variables.
  • Local variables with :save and JSON parsing for structured responses.
  • Retry and error handling: :retry, abort_message, and status checks to gracefully handle failures.
  • Pre-declaration of user profile fields to ensure Liquid rendering accuracy.

Quick Start

Add a connected_content tag to a Braze message and test a sample GET call to a public API.

Frequently Asked Questions about engineer-connected-content

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I fetch live data in Braze messages at send time?▼

To fetch live data in Braze messages, you use Connected Content to perform HTTP GET requests at send time, retrieving external API data to dynamically populate message variables for runtime personalization.

How does Braze Connected Content handle API call failures?▼

Braze Connected Content handles API call failures by using the :retry parameter to reattempt failed requests and applying abort_message to gracefully suppress message sends when errors persist.

Can I save API response data to local variables in Braze Connected Content?▼

You can save API response data to local variables in Braze Connected Content by using the :save parameter, which enforces local variable scoping for structured JSON parsing and message rendering.

What are the limitations of using Connected Content for Braze personalization?▼

Limitations of Connected Content include HTTP method compatibility restrictions, external API status code dependencies, and API rate limits, requiring structured error handling to manage send-time failures.

Why do I need to pre-declare user profile fields for Braze Liquid rendering?▼

Pre-declaring user profile fields ensures Liquid rendering accuracy in Braze by verifying the expected runtime data exists before Connected Content attempts to map external API responses to message variables.

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