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event-marketer

Create event plans and promotion funnels with pricing, sponsors, and ROI analysis.

14|6|Updated Apr 16, 2026
Search Tags:#pricing-strategy#run-of-show#event-planning#event-marketing#promotion-funnel#sponsor-sales#post-event-analysis
One-click install
npx skills add https://github.com/aiunlocked1412/claude-skill-unlock --skill event-marketer-aiunlocked1412
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: event-marketer
Source: https://github.com/aiunlocked1412/claude-skill-unlock/tree/main/skills/02-marketing/event-marketer
Command: npx skills add https://github.com/aiunlocked1412/claude-skill-unlock --skill event-marketer-aiunlocked1412

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Many event organizers struggle to turn concept and marketing effort into reliable ticket sales, sponsor revenue, and measurable ROI; this Skill streamlines planning, pricing, promotion, and post-event analysis to drive attendance and financial outcomes.

Core Features & Use Cases

  • Event concept & positioning: Define theme, target audience, and clear attendee outcomes.
  • Full event plan: Build run-of-show, team RACI, budget allocation, and contingency planning.
  • Pricing & tier strategy: Create early-bird, standard, VIP, group, and sponsor pricing with anchor pricing math.
  • Promotion funnel & timeline: Produce 90-day promotion timelines, channel mix, and KPI targets to convert awareness → registration → attendance → post.
  • Sponsor pitch & deck: Draft tiered sponsor packages and a 10-slide pitch structure with benefits and deadlines.
  • Email sequences & logistics: Generate an 8-message email flow from save-the-date to post-event recap and operational checklists.
  • Post-event analysis: Calculate ROI, NPS targets, content multiplier plan, and lead quality metrics.
  • Use case examples: Conferences (200–2,000 pax), workshops (20–100), product launches (100–500), virtual summits, and hybrid events.

Quick Start

Use the event-marketer skill to generate a full event plan for a 1-day marketing conference for 500 attendees with a 1,300,000 THB budget.

Frequently Asked Questions about event-marketer

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create an event marketing plan that maximizes ticket sales and sponsor revenue?▼

To create an event marketing plan that drives ticket sales, you need structured concept positioning, pricing tier math, 90-day promotion timelines, and tiered sponsor packages to convert registrations into measurable attendance and revenue.

What's the best way to structure event pricing tiers for conferences and workshops?▼

The best way to structure event pricing tiers is using anchor pricing math across early-bird, standard, VIP, and group rates, ensuring the tier strategy aligns with your budget allocation and target attendee outcomes.

How do I build a promotion funnel timeline for a product launch or hybrid event?▼

To build a promotion funnel timeline, generate a 90-day schedule mapping your channel mix and KPI targets to an 8-message email sequence, moving attendees from awareness through registration to post-event recap.

Can I use this approach to plan both small workshops and large 2,000-pax conferences?▼

Yes, you can apply this event planning approach to workshops for 20-100 attendees, product launches for 100-500, and large conferences up to 2,000 pax, scaling the run-of-show and budget allocation accordingly.

How do I calculate post-event ROI and NPS targets after a virtual summit?▼

To calculate post-event ROI and NPS targets, analyze your lead quality metrics, revenue against budget allocation, and content multiplier plan to measure financial outcomes and attendee satisfaction for your virtual summit.

What should be included in a sponsor pitch deck for event marketing?▼

A sponsor pitch deck for event marketing should include a 10-slide structure outlining tiered sponsor packages, specific benefits, deadlines, and clear attendee demographics to secure sponsor revenue.

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