What problem does it solve? Finding and closing sponsors for a technical event is a full sales motion that most organizers run ad hoc: they start too late against sponsor budget cycles, blast prospectuses as first contact, follow up without a cap, and treat returning sponsors like strangers. This Skill structures the entire outreach motion so revenue closes on time. ## Core Features & Use Cases - Target list building and scoring: Sources candidates from previous-sponsor rosters, organizer networks, adjacent-event sponsor scans, and attendee-stack vendor mapping, then scores each Hot/Warm/Cold/Skip with sourced evidence. - First-touch channel selection: Chooses between warm intros, referral asks, inbound broadcast, and cold email sequences, enforcing sponsor-specific etiquette such as no links or attachments in the first email. - Calls, proposals, and follow-up cadences: Runs the pre-prospectus exploratory call with ANUM qualification, sends same-day tailored proposals, and applies capped follow-up cadences with immediate opt-out handling. - Renewal versus net-new motions: Runs returning sponsors on a separate track anchored on the post-event report, with its own timing clock and conversion metrics. - Use Case: A volunteer-run conference needs EUR 40,000 in sponsorship eight months out. The Skill sizes the target list backward from the revenue goal, splits renewals from net-new, drafts compliant first emails, and tracks every prospect through a pipeline to signature. ## Quick Start Ask the assistant to build a sponsor outreach plan for your event, including a scored target list, first-touch emails, and a follow-up cadence sized to your revenue goal.
