What problem does it solve? Forms with too many fields, unclear labels, and poor error handling cause visitors to abandon before submitting, costing you leads and sales. This Skill audits and redesigns non-signup forms to reduce friction and raise completion rates. ## Core Features & Use Cases - Form Audits: Identifies friction points field-by-field with impact estimates, fixes, and priority ratings. - Form Redesign: Recommends required vs. optional fields, field order, labels, button copy, error messages, and layout for lead capture, contact, demo request, survey, quote, and checkout forms. - A/B Test Hypotheses: Generates experiment ideas covering layout, field count, validation, trust elements, and mobile UX. - Use Case: Paste your demo request form HTML and ask for an audit — you get a prioritized list of issues (e.g., required phone field, placeholder-only labels) plus a redesigned field order and stronger submit button copy. ## Quick Start Ask the AI to audit your contact or demo request form and recommend changes to improve its completion rate.