What problem does it solve? AI-generated web designs tend to converge on templated, generic looks that lack a distinctive point of view. This Skill guides the creation of intentional, subject-grounded visual designs with deliberate choices in palette, typography, layout, and motion. ## Core Features & Use Cases - Design Planning: Produces a compact token system covering color (4-6 named hex values), typography (display, body, and utility faces), layout concepts with ASCII wireframes, and a single signature element. - Self-Critique Workflow: Reviews the design plan against the brief to eliminate generic defaults before writing any code, then critiques again during the build. - Copywriting Guidance: Applies interface writing principles covering active voice, error states, empty states, and consistent vocabulary. - Use Case: When asked to build a landing page for a new product, use this Skill to first define a distinctive visual direction grounded in the product's subject matter, then implement the page following that plan exactly. ## Quick Start Design and build a landing page for my product with a distinctive visual identity that avoids generic template looks.