geo-schema

To audit structured data, fetch the target page HTML to detect JSON-LD, Microdata, and RDFa formats. The audit validates JSON syntax, recognizes Schema.org types, checks required properties, and verifies URL resolution to identify missing or incorrect entities.

JSON-LD structured data is a server-rendered script format that uses Schema.org vocabularies to define entities. It enables search and AI systems to reliably understand business types like Organization, LocalBusiness, or Product through validated @graph structures and sameAs references.

Generate Schema.org JSON-LD by building an @graph structure containing Organization or Person, WebSite with SearchAction, and business-specific schemas. Output uses absolute URLs and validated properties to produce ready-to-paste JSON-LD optimized for AI discoverability.

Server-rendered HTML matters significantly for JSON-LD validation because JS-injected structured data risks being missed by crawlers. Validating server-rendered HTML ensures search and AI systems can reliably parse the entity graph without executing JavaScript.

You need to migrate Microdata or RDFa to JSON-LD when structured data detection flags outdated formats on your page. Migrating to JSON-LD using a Schema.org @graph approach ensures better entity recognition and compatibility with modern AI discoverability workflows.