What problem does it solve? Launching a product or entering a new market requires coordinating product, marketing, sales, customer success, and partners around a shared objective. This Skill turns validated strategic direction into an actionable go-to-market plan with readiness checks, channel rationale, and measurement logic, instead of a generic launch checklist. ## Core Features & Use Cases - GTM Decision Gate: Establishes objective, decision, audience, evidence, diagnosis, readiness, channel role, and measurement before any plan is built. - Seven-Phase Planning Framework: Covers strategic translation, readiness assessment, audience and journey definition, channel and media strategy, messaging, workstreams, and measurement. - Evidence Discipline: Classifies every claim as FACT, OBSERVATION, INFERENCE, HYPOTHESIS, BENCHMARK, or RECOMMENDATION, and prohibits fabricated market or competitor data. - Use Case: A PMM preparing to launch a new feature uses the Skill to assess readiness gaps, classify channels as Primary, Supporting, Experimental, or Not Recommended, and produce a launch plan with decision gates and measurement hierarchy. ## Quick Start Ask the assistant to create a go-to-market plan for launching your new product feature into a specific target segment, including readiness gaps, channel strategy, and success metrics.