google-serp-ad-intelligence

Scrape Google Search Ads and extract structured PPC competitor data.

24|3|Updated Jan 24, 2026
One-click install
npx skills add https://github.com/Prorise-cool/prorise-claude-skills --skill google-serp-ad-intelligence
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: google-serp-ad-intelligence
Source: https://github.com/Prorise-cool/prorise-claude-skills/tree/main/.claude/skills/scraping-specialist/references/domains/search-ad-intelligence
Command: npx skills add https://github.com/Prorise-cool/prorise-claude-skills --skill google-serp-ad-intelligence

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires playwright, and includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill automates the scraping of Google Search Ads, allowing for detailed analysis of competitor ad copy, keyword performance, and ad placement without incurring API costs.

Core Features & Use Cases

  • Ad Scraping: Collects real-time Google Ads directly from Search Engine Results Pages (SERPs).
  • Competitor Analysis: Analyzes competitor ad copy, headlines, descriptions, and sitelinks.
  • PPC Intelligence: Provides data for Pay-Per-Click (PPC) strategy refinement and market research.
  • Use Case: Understand how competitors are advertising for specific keywords in different geographic regions by scraping their ads and analyzing their messaging.

Quick Start

Use the google-serp-ad-intelligence skill to scrape Google Ads for the keywords "digital marketing agency" in London, England.

Frequently Asked Questions about google-serp-ad-intelligence

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I scrape Google Ads from SERPs without paying API costs?

You can scrape Google Ads without API costs by using Playwright browser automation to extract real-time SERP ad data directly. This approach bypasses paid APIs to capture structured competitor ad copy, headlines, and sitelinks for analysis.

How do I analyze competitor PPC ad copy for specific geographic locations?

You can analyze competitor PPC ad copy by scraping Google Search Ads across specified keywords and geographic locations. The extracted data includes headlines, descriptions, sitelinks, and regional targeting for detailed competitor campaign research.

What is the best way to extract Google Search Ads data for competitor analysis?

The best way to extract Google Search Ads data for competitor analysis is using browser automation to scrape SERPs. This captures real-time ad placements, copy, and sitelinks, providing structured PPC intelligence without API limits.

Can I use Playwright to automate Google Ads scraping for market research?

Yes, you can use Playwright to automate Google Ads scraping for market research. It drives browser interactions to capture real-time SERP ad data, extracting structured ad copy and placement information for PPC intelligence.

Does scraping Google SERP ads require any external API keys?

Scraping Google SERP ads with this approach does not require external API keys. It relies on Playwright browser automation to directly access and extract search engine results page data, avoiding API usage costs.