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Growth Engineering

Design growth engineering infrastructure for onboarding funnels, referral systems, and A/B testing.

1|1|Updated Feb 21, 2026
Search Tags:#onboarding#user acquisition#A/B testing#growth#retention#referral
One-click install
npx skills add https://github.com/dtsong/claude-code-windows-setup --skill growth-engineering
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: Growth Engineering
Source: https://github.com/dtsong/claude-code-windows-setup/tree/main/skills/council/herald/growth-engineering
Command: npx skills add https://github.com/dtsong/claude-code-windows-setup --skill growth-engineering

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps design and implement strategies to increase user acquisition, activation, and retention through optimized onboarding funnels, effective referral systems, and robust A/B testing infrastructure.

Core Features & Use Cases

  • Onboarding Funnel Optimization: Identifies and addresses bottlenecks in the user journey from sign-up to activation.
  • Referral System Design: Creates incentive structures and share surfaces to drive viral growth.
  • A/B Test Instrumentation: Sets up the framework for experimentation to validate growth hypotheses.
  • Use Case: A product manager can use this skill to map out a new user's onboarding flow, identify where users drop off, and design a referral program to encourage existing users to invite new ones.

Quick Start

Design the growth engineering plan for a new product feature, focusing on optimizing the user onboarding funnel and implementing a referral system.

Frequently Asked Questions about Growth Engineering

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I optimize user onboarding funnels to increase retention?▼

Optimize user onboarding funnels by mapping the user journey from sign-up to activation, identifying drop-off bottlenecks, and defining activation metrics to address friction points and improve retention.

What is the best way to design a referral system for user acquisition?▼

Design a referral system by creating incentive structures and share surfaces that drive viral growth, requiring clear definition of referral mechanics and rewards to maximize user acquisition.

How do I set up A/B testing instrumentation for growth engineering?▼

Set up A/B testing instrumentation by establishing an experimentation framework that validates growth hypotheses, requiring defined metrics to measure user activation and retention strategies accurately.

What activation metrics do I need to define before mapping growth funnels?▼

Define activation metrics specific to your product features before mapping growth funnels, as these metrics are required to measure user progression, identify bottlenecks, and validate onboarding optimization.

Can I use this approach to address both user acquisition and retention strategies simultaneously?▼

Address user acquisition and retention strategies simultaneously by combining referral system mechanics for acquisition with onboarding funnel optimization and A/B test instrumentation for long-term retention.

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