Hormozi

Apply Hormozi's $100M growth framework to offers, pricing, and outreach.

2|Updated Mar 5, 2026
One-click install
npx skills add https://github.com/phuaky/pai-skills --skill hormozi-phuaky
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: Hormozi
Source: https://github.com/phuaky/pai-skills/tree/main/skills/Hormozi
Command: npx skills add https://github.com/phuaky/pai-skills --skill hormozi-phuaky

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill provides a structured, battle-tested system for designing and executing scalable growth engines by applying Hormozi's $100M frameworks to offers, pricing, outreach, campaigns, and branding.

Core Features & Use Cases

  • Core Four planning for multi-channel advertising and lead generation.
  • Value Equation-driven offer design and pricing optimization.
  • Content Unit and Lead Magnet workflows to build durable demand and conversions.
  • Ready-to-use templates, scripts, and playbooks for warm/cold outreach, paid ads, funnels, and retention.
  • Use Cases include launching new offers, diagnosing price increases, and scaling revenue across SaaS, coaching, and services.

Quick Start

Describe your current offer and audience, then apply the Core Four and Value Equation workflows to start scaling.

Frequently Asked Questions about Hormozi

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I design scalable offers using a value equation framework?

Design scalable offers using a value equation by applying Hormozi's $100M framework to structure your pricing, increase perceived value, and optimize lead generation across multi-channel marketing campaigns.

What is the best way to structure cold outreach scripts for lead generation?

The best way to structure cold outreach scripts is using validated warm and cold outreach playbooks from the $100M growth framework, deploying ready-to-use templates to scale lead generation immediately.

Can I use this growth framework for pricing optimization in SaaS and coaching?

Yes, you can use this growth framework for pricing optimization in SaaS, coaching, and services by applying the Value Equation and Core Four workflows to diagnose price increases and scale revenue.

How do I plan multi-channel advertising campaigns using the Core Four framework?

Plan multi-channel advertising campaigns by applying the Core Four framework to design content units, lead magnets, and paid ads workflows that build durable demand and conversions across channels.

Does this framework provide ready-to-use templates for paid ads and funnels?

Yes, the framework provides ready-to-use templates, scripts, and playbooks for paid ads, funnels, warm and cold outreach, and retention, ensuring immediate deployment with validated inputs and guardrails.

Why do I need a lead magnet workflow to build durable demand for my offers?

You need a lead magnet workflow to build durable demand because it structures your content units and value offers to systematically convert audiences, satisfying core frameworks required for scalable growth.