instagram-playbook

What problem does it solve?

Streamlines Instagram content planning and execution by defining format rules, cadence, hooks, tone, and compliance considerations.

Core Features & Use Cases

• Clear format rules for feed carousels, Reels, Stories, and captions.
• Cadence guidelines to maintain consistent posting and optimal times.
• Hook discipline and brand voice guidance tailored to Instagram audiences.
• Content-type matrix to choose formats like carousel, reel, behind-the-scenes, listicle, and infographic.
• Compliance overlays for paid partnerships and disclosures.
• Onboarding and campaign planning use cases for teams and creators.

Quick Start

Draft an Instagram post sequence using the hook, format, cadence, and compliance rules outlined in this playbook.