interview-script

Creates structured customer interview scripts following The Mom Test and JTBD principles.

Updated Aug 10, 2026
One-click install
npx skills add https://github.com/Choi-Keith/skill-arsenal-ultra --skill interview-script-choi-keith
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: interview-script
Source: https://github.com/Choi-Keith/skill-arsenal-ultra/tree/main/plugins/pm-skills/pm-product-discovery/skills/interview-script
Command: npx skills add https://github.com/Choi-Keith/skill-arsenal-ultra --skill interview-script-choi-keith

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Product teams often run customer interviews that produce polite opinions instead of real insights, because questions are leading, hypothetical, or sales-oriented. This Skill generates a structured interview script that uncovers genuine user behaviors, pains, and desired outcomes. ## Core Features & Use Cases - Full Interview Structure: Builds a complete script with opening, warm-up, JTBD core exploration, probing techniques, and closing sections with time allocations. - The Mom Test Rules: Enforces evidence-based questioning — ask about past behavior, avoid pitching, avoid hypotheticals, and listen 80/20. - Note-Taking Template: Includes a ready-to-use capture template covering key jobs, current solutions, biggest pain, willingness to pay, and follow-ups. - Use Case: A product manager preparing discovery research for a new onboarding flow provides the research topic and existing user personas, and receives a tailored 30-minute interview script plus a note template for the product trio. ## Quick Start Ask the assistant to create a customer interview script for your research topic, optionally attaching user personas or hypothesis lists for context.

Frequently Asked Questions about interview-script

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I write a customer interview script for product discovery?

Structure the script into opening, warm-up, core JTBD exploration, and closing sections with time allocations. Focus questions on past behavior and specific examples rather than hypotheticals, and include probing follow-ups like asking for concrete examples.

What is The Mom Test in user interviews?

The Mom Test is a set of rules for asking questions that even your mother cannot lie to you about. It means asking about past behavior instead of future intentions, never pitching your idea during the interview, and treating compliments as noise rather than signal.

What questions should I ask in a JTBD customer interview?

Ask about the last time the user did the relevant activity, what tools they used, what was hardest, and what they have already tried to solve it. Also explore what a good outcome looks like in their own words and what they currently spend on the problem.

Can this interview script be customized for different research goals?

Yes, the script is tailored to the research topic you provide and can incorporate attached files such as user personas, hypothesis lists, or prior interview notes. Sections can be added or removed based on available interview time.

When should I not use a scripted customer interview?

Avoid rigid scripts when you need fully exploratory ethnographic observation or when validating usability of a live prototype, which calls for moderated usability testing instead. Scripts work best for discovery-phase problem exploration.