kol-discovery

Analyze LinkedIn posts and web research to rank KOLs by engagement metrics.

1.1k|200|Updated Mar 2, 2026
One-click install
npx skills add https://github.com/athina-ai/goose-skills --skill kol-discovery
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: kol-discovery
Source: https://github.com/athina-ai/goose-skills/tree/main/skills/capabilities/kol-discovery
Command: npx skills add https://github.com/athina-ai/goose-skills --skill kol-discovery

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires harvestapi/linkedin-post-search, and includes scripts (resource) and references (resource) and assets (resource) components.

What problem does it solve?

This Skill helps you identify and connect with Key Opinion Leaders (KOLs) in any given domain, streamlining your outreach and influencer marketing efforts.

Core Features & Use Cases

  • KOL Identification: Combines web research with LinkedIn post analysis to find influential individuals.
  • Engagement Analysis: Scores potential KOLs based on post frequency, engagement metrics, and relevance.
  • Use Case: A marketing team wants to find top influencers in the "sustainable fashion" space to partner with for a new campaign. This Skill will identify individuals who are actively discussing and engaging their audience on this topic.

Quick Start

Find key opinion leaders in the AI ethics domain for client 'InnovateAI'.

Frequently Asked Questions about kol-discovery

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I find industry influencers and thought leaders for a specific domain?

To find industry influencers and thought leaders, this Skill analyzes LinkedIn posts for prolific authors with high engagement and merges them with web-researched influencers. It generates authority keywords and scores authors based on engagement volume, consistency, quality, and relevance to produce a ranked list.

How does KOL discovery work when scoring potential influencers?

KOL discovery works by scoring potential influencers using a composite metric that evaluates post frequency, engagement volume, consistency, quality, and topical relevance. This ensures that identified thought leaders are not just popular but consistently active and authoritative within the specified domain.

Can I use LinkedIn post analysis to identify KOLs for niche marketing campaigns?

Yes, you can use LinkedIn post analysis to identify KOLs for niche marketing campaigns. The Skill searches LinkedIn posts for authors actively discussing specific topics, such as sustainable fashion, and evaluates their engagement metrics to determine their influence and relevance.

What is the best way to export a ranked list of potential KOLs for outreach?

The best way to export a ranked list of potential KOLs is to use this Skill's built-in CSV export functionality. After analyzing and scoring authors based on engagement and relevance, it automatically generates and exports a ranked CSV file containing the identified thought leaders.

Do I need a LinkedIn post search dependency to perform influencer marketing analysis?

Yes, you need the LinkedIn post search dependency to perform influencer marketing analysis. The Skill relies on this integration to retrieve LinkedIn posts, identify prolific authors, and measure engagement metrics required for scoring and ranking potential KOLs.

What limitations should I expect when using web research combined with social media analysis for KOL discovery?

When using web research combined with social media analysis for KOL discovery, results are limited by the availability of public LinkedIn post data and the accuracy of web-researched influencer lists. The scoring depends entirely on the engagement metrics retrieved from these external sources.