landing-page-audit

Score landing page conversion dimensions and rank fixes by impact.

Updated May 18, 2026
One-click install
npx skills add https://github.com/ajayatwal1105-emerson/digital-marketing-pro --skill landing-page-audit-ajayatwal1105-emerson
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: landing-page-audit
Source: https://github.com/ajayatwal1105-emerson/digital-marketing-pro/tree/main/skills/landing-page-audit
Command: npx skills add https://github.com/ajayatwal1105-emerson/digital-marketing-pro --skill landing-page-audit-ajayatwal1105-emerson

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

It helps you identify why a landing page underperforms by scoring conversion drivers and turning observations into prioritized improvements.

Core Features & Use Cases

  • Conversion-dimension scoring: Produces 1–10 scores for above-fold clarity, trust signals, form friction, message match, page speed, and mobile experience.
  • Actionable, prioritized recommendations: Ranks the top fixes by expected conversion impact, including quick wins versus major redesign items.
  • Message match analysis: Compares upstream ad/email copy and traffic source intent against on-page headlines, imagery, and the offer.

Quick Start

Run the landing page audit by telling the assistant the landing page URL, traffic source, target action, upstream ad copy/email, and (if available) the current conversion rate.

Frequently Asked Questions about landing-page-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I run a landing page audit to find conversion leaks?

Run a landing page audit by providing the page URL, traffic source, upstream ad copy, and target conversion action. The audit scores conversion drivers like above-fold clarity, form friction, and mobile experience, then ranks fixes by expected conversion impact.

What is message match analysis and when do I need it for a landing page?

Message match analysis compares upstream ad or email copy against on-page headlines and imagery to ensure traffic source intent aligns with the offer. You need it when paid search or social ad traffic bounces because the landing page headline contradicts the ad they clicked.

Can I audit form friction and page speed for mobile experience?

Yes, you can audit form friction and page speed specifically for mobile experience. The audit produces 1-10 dimension scores for mobile UX and speed, benchmarking against industry averages to identify whether form complexity or load times are suppressing conversion rates.

What's the best way to prioritize landing page fixes for conversion rate optimization?

The best way to prioritize landing page fixes is ranking recommendations by expected conversion impact. The audit distinguishes quick wins from major redesign items across trust signals, clarity, and friction, giving you a data-backed order to tackle conversion rate weaknesses.

Why does my landing page underperform despite high traffic from paid ads?

Your landing page underperforms due to conversion leaks like poor message match, form friction, or weak trust signals. An audit diagnoses these conversion-rate weaknesses by scoring dimensions against industry benchmarks and identifying exact friction points reducing your conversion rate.

Do I need my current conversion rate to start a landing page audit?

No, you do not need your current conversion rate to start, though providing it helps with benchmarking. The essential inputs are the landing page URL, traffic source, target action, and upstream ad copy to accurately score conversion drivers and prioritize fixes.