landing-page-copy

Generate a Hormozi-style landing page from OFFER.md and PITCH.md inputs.

104|19|Updated Apr 14, 2026
One-click install
npx skills add https://github.com/alexsmedile/hormozi-skills --skill landing-page-copy-alexsmedile
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: landing-page-copy
Source: https://github.com/alexsmedile/hormozi-skills/tree/main/skills/landing-page-copy
Command: npx skills add https://github.com/alexsmedile/hormozi-skills --skill landing-page-copy-alexsmedile

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps you stop publishing scattered or vague sales messaging by turning your offer and pitch into a complete, high-converting Hormozi-style landing page with clear outcomes, value stacking, and integrated objection handling.

Core Features & Use Cases

  • Structured conversion flow: Creates the page in a proven section order (hero, problem, outcome, solution, mechanism, value stack, proof, objections, guarantee, CTA, and optional FAQ) so readers can easily scan and understand.
  • Offer-to-copy transformation: Converts elements from OFFER.md and PITCH.md (audience, pain, promise, mechanism, value stack, objections, and proof) into direct, outcome-driven copy.
  • Trust-building and risk reduction: Incorporates proof, answers objections naturally throughout the page, and writes a simple guarantee to reduce buying risk.
  • Use case example: If your offer is ready but conversions are low because your messaging feels disjointed, this Skill generates cohesive landing page copy that clarifies value before price and guides action.

Quick Start

Use the landing-page-copy skill with your existing OFFER.md and PITCH.md to generate LANDING_PAGE.md for a sales page that you can publish or refine immediately.

Frequently Asked Questions about landing-page-copy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I write landing page copy that converts using a Hormozi-style structure?

To write landing page copy that converts, you structure sections in a proven order: hero, problem, outcome, solution, mechanism, value stack, proof, objections, guarantee, and CTA. This clarifies value before price and guides reader action.

What is a value stack and how does it improve sales page conversion rates?

A value stack is a landing page section that itemizes and frames the total worth of your offer before displaying the price. Presenting accumulated value first reduces price friction and directly improves sales page conversion rates.

How do I turn an offer and pitch into a ready-to-publish landing page?

You convert offer and pitch documents into direct, outcome-driven copy by transforming audience pain points, promises, and proof into structured markdown sections. This produces cohesive landing page content ready for immediate publishing.

Can I build a landing page with objection handling if my current messaging feels scattered?

Yes, you can rebuild scattered messaging into cohesive landing page copy by integrating objection handling naturally throughout the page sections. This ensures readers get their concerns answered while scanning the structured conversion flow.

What do I need to generate a complete landing page with conversion-focused copywriting?

You need existing offer and pitch markdown files detailing your audience, pain points, promise, mechanism, and proof. These inputs are transformed into a structured markdown landing page with integrated value stacking and risk reduction elements.

When should I use a structured sales page format instead of a simple product description?

You need a structured sales page format when your current messaging feels disjointed, vague, or fails to clarify value before price. It is essential for scenarios where sales page conversions are low and require cohesive persuasion copy.