launch

Plan product launches using the ORB framework and five-phase approach.

Updated Feb 9, 2026
One-click install
npx skills add https://github.com/tradertunante/servicecontrol --skill launch-tradertunante
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: launch
Source: https://github.com/tradertunante/servicecontrol/tree/main/.agents/skills/launch
Command: npx skills add https://github.com/tradertunante/servicecontrol --skill launch-tradertunante

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Launch planning is often chaotic and requires coordinating messaging, channels, and cadence across teams without a repeatable framework.

Core Features & Use Cases

  • ORB framework for owned, rented, and borrowed channels to structure go-to-market.
  • Five-phase launch approach (Internal Launch, Alpha, Beta, Early Access, Full Launch) to de-risk and pace adoption.
  • Guidance for Product Hunt optimization, post-launch content, and waitlist strategies.
  • Simple templates and playbooks for feature announcements and ongoing updates.

Quick Start

Create a 6-week launch plan for our new B2B SaaS feature, covering owned channels, waitlist strategy, and post-launch follow-up.

Frequently Asked Questions about launch

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan a product launch using the ORB framework?

The ORB framework structures your product launch by categorizing channels into owned, rented, and borrowed. It ensures comprehensive go-to-market coverage by coordinating messaging and cadence across all available platforms.

What is the five-phase approach for a go-to-market campaign?

The five-phase go-to-market approach consists of Internal Launch, Alpha, Beta, Early Access, and Full Launch. This sequence paces adoption and systematically de-risks your product launch before full public availability.

How do I optimize a Product Hunt launch for my SaaS feature?

Product Hunt optimization is achieved by following a specific launch-day playbook and readiness checklist. This ensures your product launch captures maximum momentum through proper channel strategy and post-launch content.

Can I use this framework for B2B waitlist strategies and feature announcements?

Yes, the framework provides simple templates and playbooks specifically designed for feature announcements, ongoing updates, and managing waitlist strategies to build momentum for B2B SaaS launches.

What is the best way to structure post-launch content and follow-up after a release?

Post-launch optimization involves executing structured follow-up steps across your owned, rented, and borrowed channels. This maintains momentum after the initial product launch and drives ongoing adoption.

Why does my go-to-market launch planning feel chaotic across teams?

Launch planning becomes chaotic without a repeatable framework to coordinate messaging, channels, and cadence. Applying a structured five-phase approach and ORB channel strategy aligns teams and de-risks adoption.