lead-enrichment

Automate lead enrichment and ICP scoring for B2B accounts.

72|10|Updated Feb 13, 2026

Search Tags:#verification #waterfall #data-quality #icp #lead-enrichment #clay #gtm-automation

Ready to run

npx skills add https://github.com/chadboyda/agent-gtm-skills --skill lead-enrichment

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: lead-enrichment
Source: https://github.com/chadboyda/agent-gtm-skills/tree/main/skills/lead-enrichment
Command: npx skills add https://github.com/chadboyda/agent-gtm-skills --skill lead-enrichment

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Automates the end-to-end lead enrichment process to maximize coverage, improve data quality, and enable ICP scoring for targeted outreach.

Core Features & Use Cases

Waterfall enrichment architecture sequences providers to fill missing fields and verify data.
ICP scoring framework uses firmographic, technographic, and intent signals to score accounts.
Clay workflow design enables column-based enrichment tables, AI insights, and routing.
Contact verification pipeline validates emails and deliverability to reduce waste.
Compliance & governance guardrails ensure lawful data usage and opt-out handling.
Use Case: configure enrichment for outbound campaigns or RevOps dashboards.

Quick Start

Configure a waterfall enrichment workflow that sequences providers (e.g., Apollo, Hunter, FindyMail) to fill lead data, verify emails, and compute ICP scores.

Frequently Asked Questions about lead-enrichment

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I build a lead enrichment waterfall to maximize data coverage?▼

A lead enrichment waterfall sequences multiple data providers to fill missing fields and verify contact data. This architecture ensures that if one provider lacks specific firmographic or technographic data, the next provider in the sequence attempts to supply it.

What is ICP scoring and how does it work with enrichment workflows?▼

ICP scoring uses firmographic, technographic, and intent signals to rank vetted B2B accounts against your ideal customer profile. Automating this within enrichment workflows enables targeted outbound, inbound, and retention campaigns based on computed account scores.

Can I use Clay for automated contact verification and email deliverability checks?▼

Yes, Clay supports column-based enrichment tables for designing workflows that include contact verification pipelines. You can validate emails and check deliverability within Clay to reduce wasted outreach and maintain data quality.

What's the best way to automate B2B account scoring for outbound campaigns?▼

The best way to automate B2B account scoring is configuring an enrichment workflow that applies a scoring formula to firmographic, technographic, and intent data. This computes ICP scores automatically for routing targeted outbound campaigns.

Does this enrichment workflow support compliance and opt-out handling?▼

Yes, the workflow includes compliance and governance guardrails to ensure lawful data usage. These guardrails manage opt-out handling automatically within the enrichment and verification pipeline.

How do I integrate Bombora intent signals into my RevOps dashboard?▼

You integrate intent signals by configuring your enrichment workflow to pull data from Bombora and apply it to your ICP scoring framework. This routes intent-driven account insights directly into your RevOps dashboards and outbound campaigns.