link-strategy

Plan internal linking and optimize anchor text for SEO.

7|4|Updated Feb 26, 2026
One-click install
npx skills add https://github.com/MadAppGang/magus --skill link-strategy-madappgang
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: link-strategy
Source: https://github.com/MadAppGang/magus/tree/main/plugins/seo/skills/link-strategy
Command: npx skills add https://github.com/MadAppGang/magus --skill link-strategy-madappgang

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps you plan and optimize your website's internal linking structure and anchor text to improve SEO and user navigation.

Core Features & Use Cases

  • Internal Linking Strategy: Plan how to link pages from high authority to low authority, and build topic clusters.
  • Anchor Text Optimization: Learn best practices for using descriptive and keyword-rich anchor text.
  • Link Audit: Identify orphan pages, broken links, and opportunities to improve existing links.
  • Use Case: When launching a new blog post about "advanced SEO techniques," use this Skill to identify existing relevant articles on your site to link from, and suggest descriptive anchor text for those links.

Quick Start

Use the link-strategy skill to plan internal links for the new article 'advanced-seo-techniques.md'.

Frequently Asked Questions about link-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I optimize my site architecture with internal linking to improve SEO?

Optimizing site architecture with internal linking involves strategically linking high authority pages to lower authority ones to pass PageRank. This builds topic clusters, establishes topical authority, and improves both search engine crawling and user navigation.

What is the best way to build topic clusters using internal links?

Building topic clusters with internal links requires grouping related content around a central pillar page. You interlink these related articles using descriptive, keyword-rich anchor text to signal topical authority to search engines and enhance content hierarchy.

How do I audit existing internal links for orphan pages and broken links?

Auditing internal links involves analyzing your site architecture to identify orphan pages with zero inbound links, locate broken links, and discover opportunities to improve existing anchor text. This process ensures all content is reachable and properly connected.

What are the best practices for anchor text optimization in SEO?

Anchor text optimization requires using descriptive, keyword-rich phrases for internal links rather than generic terms. This practice provides clear context to search engines about the linked page's content, directly supporting your internal linking strategy and topical relevance.

Do I need to understand SEO principles to plan an internal linking strategy?

Yes, planning an internal linking strategy requires a foundational understanding of SEO principles and content hierarchy. You need this knowledge to effectively pass PageRank, build topic clusters, and manage topical authority across your website's pages.