local-seo-audit

Orchestrate local SEO audits across categories, reviews, content, and listings.

29|12|Updated Mar 30, 2026
One-click install
npx skills add https://github.com/matteotitta/genesys-skills --skill local-seo-audit-matteotitta
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: local-seo-audit
Source: https://github.com/matteotitta/genesys-skills/tree/main/skills/primitives/seo-aeo/audit/local-seo
Command: npx skills add https://github.com/matteotitta/genesys-skills --skill local-seo-audit-matteotitta

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill solves the complexity of auditing Google Business Profile (GBP) listings by automating the analysis of categories, reviews, content, and listing optimization, ensuring your local search presence is fully optimized.

Core Features & Use Cases

  • Multi-Phase Auditing: Executes a structured 4-week audit plan covering categories, reviews, content, and listing text.
  • Competitor Benchmarking: Leverages Exa and Firecrawl to compare your GBP performance against top local competitors.
  • Use Case: Use this skill to perform a full local SEO audit for a client, identifying gaps in their Google Maps ranking and generating a prioritized 90-day execution roadmap.

Quick Start

Run a full local SEO audit for the business located at the provided Google Business Profile URL.

Frequently Asked Questions about local-seo-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I run a local SEO audit for my Google Business Profile?

A local SEO audit analyzes your Google Business Profile by evaluating categories, reviews, content, and listing optimization to identify ranking gaps and improve map pack visibility. This skill automates that process through a structured 4-week auditing plan.

How does competitor benchmarking work for local search rankings?

Competitor benchmarking for local search uses Exa and Firecrawl to extract live search results and compare your Google Business Profile performance against top local competitors, identifying optimization gaps to improve search rankings.

What is included in a Google Business Profile audit?

A Google Business Profile audit includes multi-phase analysis of categories, review strategy, content planning, and listing text optimization. It benchmarks these elements against local competitors to generate a prioritized 90-day execution roadmap.

Can I use this local SEO audit skill for a single business location?

Yes, you can use this local SEO audit skill for a single business location by providing its Google Business Profile URL. The skill executes a full audit and generates a 90-day execution roadmap tailored to that specific local business.

Do I need Exa and Firecrawl to perform Google Maps competitor analysis?

Yes, you need Exa and Firecrawl integrations to perform Google Maps competitor analysis. These dependencies are required to execute competitive benchmarking and extract data from live search results during the local SEO audit.