Long-Form — Byline

Generates professional bylined articles and op-eds for external media placement.

28|6|Updated Apr 23, 2026
One-click install
npx skills add https://github.com/EveryInc/Marketing-OS --skill long-form-byline
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: Long-Form — Byline
Source: https://github.com/EveryInc/Marketing-OS/tree/main/craft/long-form/byline
Command: npx skills add https://github.com/EveryInc/Marketing-OS --skill long-form-byline

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill solves the challenge of maintaining brand authority and voice consistency when producing external-facing thought leadership content.

Core Features & Use Cases

  • Editorial Alignment: Ensures content meets the specific editorial standards of external publications while maintaining Every's unique brand voice.
  • Argument Structuring: Provides a framework for building compelling narratives based on thesis, evidence, and implication.
  • Use Case: Use this skill to draft an op-ed for a major industry publication that positions a company leader as an expert on a specific market trend.

Quick Start

Invoke the long-form byline skill to draft an article based on the provided research notes and the Every brand voice guidelines.

Frequently Asked Questions about Long-Form — Byline

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I draft a bylined article for external media placement?

Draft a bylined article by invoking this Skill with your research notes and brand voice guidelines to generate professional op-eds. It structures narratives using thesis, evidence, and implication to ensure editorial alignment for thought leadership.

What's the best way to structure an op-ed for thought leadership positioning?

The best way to structure an op-ed is using the provided argument framework built on thesis, evidence, and implication. This approach ensures compelling thought leadership narratives that meet specific external publication editorial standards.

How do you maintain brand voice consistency in external publications?

Maintain brand voice consistency in external publications by integrating brand voice systems and positioning frameworks with this Skill. This ensures narrative coherence and editorial quality while aligning with specific external editorial standards.

Can I use research notes to generate a professional op-ed for a major industry publication?

Yes, you can use research notes to generate a professional op-ed for a major industry publication. Provide your notes and brand voice guidelines to produce authoritative bylined articles that position company leaders as market experts.

Do I need a positioning framework to produce thought leadership content?

Yes, a positioning framework is required to produce thought leadership content. Integration with brand voice systems and positioning frameworks ensures narrative coherence, argument strength, and editorial quality for external-facing bylined articles.