market-analysis

Generate market analysis reports with TAM, SAM, and SOM calculations.

1|Updated Mar 7, 2026
One-click install
npx skills add https://github.com/peterbamuhigire/business-plan-skills --skill market-analysis-peterbamuhigire
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: market-analysis
Source: https://github.com/peterbamuhigire/business-plan-skills/tree/main/04-market-analysis
Command: npx skills add https://github.com/peterbamuhigire/business-plan-skills --skill market-analysis-peterbamuhigire

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps you understand and quantify market opportunities, providing the data needed to prove market viability and size to investors.

Core Features & Use Cases

  • Market Sizing: Calculate TAM, SAM, and SOM using both top-down and bottom-up methodologies.
  • Trend Analysis: Identify key industry drivers, growth rates, and competitive landscapes.
  • Use Case: When building a business plan for a new coffee export business in Uganda, use this Skill to determine the Total Addressable Market (TAM) for coffee in East Africa, the Serviceable Available Market (SAM) considering logistics and regulations, and the Serviceable Obtainable Market (SOM) based on your projected market share.

Quick Start

Analyze the market for electric vehicles in Kenya, focusing on growth trends and key competitors.

Frequently Asked Questions about market-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I calculate TAM, SAM, and SOM for a business plan or investment proposal?

Market sizing for a business plan requires calculating TAM, SAM, and SOM. This skill synthesizes industry reports and government statistics, applying top-down and bottom-up methodologies to quantify market viability and size for investment proposals.

What is the best way to analyze competitive landscapes and industry trends for market entry planning?

The best way to analyze competitive landscapes for market entry planning is by synthesizing competitive intelligence with sector-specific data. This skill identifies key industry drivers, growth rates, and trade frameworks to generate comprehensive market analysis reports.

Can I use market research reports to determine market viability for a specific region like East Africa?

Yes, you can determine market viability for a specific region like East Africa by integrating economic outlooks and trade frameworks. This skill synthesizes regional government statistics and sector-specific data to calculate market size and identify growth trends.

Does market analysis require integration with economic outlooks and trade frameworks?

Yes, accurate market analysis requires integration with economic outlooks, trade frameworks, and sector-specific data. This integration ensures precise market sizing and trend identification when generating reports for business strategy development or market entry planning.

What data sources are needed to identify industry trends and growth rates?

Identifying industry trends and growth rates requires data from various sources including industry reports, government statistics, and competitive intelligence. The skill synthesizes these sources to map key industry drivers and competitive landscapes for business strategy development.