What problem does it solve?
This Skill helps solo founders determine whether a business opportunity has real demand, sufficient revenue potential, and a market position worth pursuing before investing heavily in development.
Core Features & Use Cases
- Early Demand Validation: Plan customer conversations, cold outreach, community research, and landing page tests to verify that a problem is real and customers may pay for a solution.
- Market Sizing: Calculate bottom-up TAM, SAM, and SOM estimates using buyer counts, realistic pricing, and achievable capture rates.
- Competitive Analysis: Map direct competitors, substitutes, pricing, strengths, weaknesses, positioning, and differentiation opportunities.
- Founder-Market Assessment: Score pain intensity, willingness to pay, reachability, competition, recurring need, distribution, buyer leverage, and technical feasibility.
- Use Case: A founder evaluating a workflow SaaS can interview prospective customers, estimate attainable annual revenue, compare competing products, and decide whether to proceed, revise the target segment, or abandon the idea.
Quick Start
Use the market-research skill to validate my SaaS idea, estimate its bottom-up market potential, analyze competitors, and recommend whether I should proceed.