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market-sizing-analysis

Calculate TAM, SAM, and SOM using top-down, bottom-up, and value theory methodologies.

Updated Feb 13, 2026
Search Tags:#go-to-market#market sizing#business planning#market opportunity#startup analysis#tam sam som
One-click install
npx skills add https://github.com/simplysmartai/5cypressautomation --skill market-sizing-analysis-simplysmartai
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: market-sizing-analysis
Source: https://github.com/simplysmartai/5cypressautomation/tree/main/agents/plugins/startup-business-analyst/skills/market-sizing-analysis
Command: npx skills add https://github.com/simplysmartai/5cypressautomation --skill market-sizing-analysis-simplysmartai

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) and examples (resource) components.

What problem does it solve?

This Skill helps entrepreneurs and business strategists accurately calculate the Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) for their business ideas, providing a data-driven foundation for planning and fundraising.

Core Features & Use Cases

  • Comprehensive Methodologies: Utilizes top-down, bottom-up, and value theory approaches for robust market sizing.
  • Step-by-Step Guidance: Provides clear instructions for defining the market, gathering data, and performing calculations.
  • Industry-Specific Insights: Offers tailored considerations for SaaS, marketplace, consumer, and B2B services.
  • Use Case: A startup founder needs to present their market opportunity to investors. They use this Skill to generate a TAM/SAM/SOM analysis, backed by credible data sources and clear assumptions, demonstrating the viability and scale of their business.

Quick Start

Use the market-sizing-analysis skill to calculate the TAM, SAM, and SOM for a new AI-powered email marketing platform targeting e-commerce businesses.

Frequently Asked Questions about market-sizing-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I calculate TAM, SAM, and SOM for my startup's investor pitch?▼

Calculate TAM, SAM, and SOM using top-down, bottom-up, and value theory methodologies. This process provides step-by-step guidance for defining market boundaries, gathering industry-specific data, and forming credible assumptions for investor presentations.

What is the difference between top-down and bottom-up market sizing approaches?▼

Top-down market sizing estimates total share from broad industry revenues downward, while bottom-up calculates TAM by multiplying unit prices by potential sales volume. Using both approaches validates your market opportunity and strengthens business planning accuracy.

Can I use this market sizing analysis for a SaaS or e-commerce business?▼

Yes, market sizing analysis offers tailored considerations for SaaS, marketplace, consumer, and B2B services. It references industry-specific data sources to accurately quantify the market opportunity for your specific business model.

How do I present my go-to-market strategy using value theory methodology?▼

Present your go-to-market strategy using value theory by quantifying the financial value your product delivers to users. This methodology complements top-down and bottom-up approaches to demonstrate market viability and scale to investors.

What data sources do I need for a comprehensive TAM SAM SOM analysis?▼

A comprehensive TAM SAM SOM analysis requires credible industry-specific data sources and clear assumptions. The process guides you through gathering relevant market data to support your strategic planning and startup analysis calculations.

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