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marketing-analytics

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Turn marketing data into actionable decisions

Marketing & Sales#analytics#marketing#dashboard#attribution#segmentation#cohort#funnel
Authortruchot
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Marketing analytics consolidates data from multiple sources to measure, attribute, and optimize marketing performance, enabling data-driven decisions and ROI demonstration.

Core Features & Use Cases

  • Tracking & measurement: collect, unify, and validate marketing data across channels (GA4, ads, email).
  • Attribution & ROI insights: identify contribution of each touchpoint and compare models (last-click, data-driven) for budget allocation.
  • Dashboards & reporting: build executive and operational dashboards, automate reporting, and surface actionable recommendations.
  • Use Case: optimize campaigns with funnel analysis, cohort retention, and predictive analytics to forecast churn and LTV.

Quick Start

Start by linking your analytics sources, selecting a North Star KPI, and generating a ready-to-use marketing dashboard.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: marketing-analytics
Download link: https://github.com/truchot/claude-skills-test/archive/main.zip#marketing-analytics

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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