marketing-channel-strategist

What problem does it solve?

It turns a campaign brief into a practical, ICP-aligned channel mix with a realistic cadence so content teams know exactly where and how often to publish.

Core Features & Use Cases

• Channel selection from ICP watering-holes: Chooses only channels supported by audience signals and brand defaults, avoiding “LinkedIn always works” guessing.
• CampaignType-driven mix: Applies a product-launch/awareness/demand-gen/lifecycle/content matrix to determine owned, earned, and paid distribution patterns.
• Per-channel delivery spec: Produces an assetTypes + frequency + cadence pattern + CTA plan, including video-ready instructions for remotion.
• Sequencing and kill list: Outputs a cross-channel rollout timeline and explicitly lists channels not used with reasons (mismatch, cost, compliance, or voice).
• Downstream handoff readiness: Provides a channel-plan artifact for copywriter, social-content, remotion-orchestrator, and analytics attribution.

Quick Start

Generate a channel plan for a product-launch campaign targeting an ICP identified from prior research, specifying the campaign duration and budget so each channel receives a concrete frequency, cadence, and CTA.