marketing-cold-email

Write B2B cold outreach emails and multi-touch follow-up sequences using proven copywriting frameworks.

Updated May 26, 2026
One-click install
npx skills add https://github.com/avel123111/triplanio --skill marketing-cold-email-avel123111
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing-cold-email
Source: https://github.com/avel123111/triplanio/tree/main/.claude/skills/marketing-cold-email
Command: npx skills add https://github.com/avel123111/triplanio --skill marketing-cold-email-avel123111

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Cold outreach emails often get ignored because they sound like generic templates, pitch too hard, or lack relevant personalization. This Skill helps you write concise, human-sounding B2B cold emails and follow-up sequences that earn replies instead of spam-folder deletions. ## Core Features & Use Cases - Cold Email Writing: Generate first-touch emails using frameworks like PAS, BAB, QVC, AIDA, and the 3C's, calibrated to audience seniority (C-suite, mid-level, technical). - Follow-Up Sequences: Build 3-5 touch cadences with angle rotation, optimal timing, and breakup emails that leverage loss aversion. - Data-Informed Optimization: Apply benchmarks on subject lines, personalization depth, email length, and send timing to improve open and reply rates. - Use Case: An SDR needs to reach a VP of Sales who just posted about hiring three new reps. The Skill produces a short, personalized email connecting the hiring signal to a relevant problem, plus a four-touch follow-up plan. ## Quick Start Write a cold email to a VP of Sales at a Series B startup who just announced new SDR hiring, pitching our sales reporting tool, with a three-email follow-up sequence.

Frequently Asked Questions about marketing-cold-email

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I write a cold email that gets replies?

Keep it under 75 words, lead with the prospect's world rather than your company, connect personalization to the problem you solve, and end with one low-friction interest-based CTA. Frameworks like PAS or QVC provide structure when the email does not flow naturally.

How many follow-up emails should a cold outreach sequence have?

Use 3-5 total emails with increasing gaps between touches (day 0, 3, 7-8, 14, 21-28). Each follow-up must add a new angle or value piece, and the final breakup email should be honored by stopping contact.

What subject lines work best for cold emails?

Short, lowercase, internal-looking subject lines of 2-4 words perform best, such as "reply rates" or "hiring ops". Avoid first names, numbers, urgency words, emojis, and anything that signals a sales pitch.

When should I not use cold email outreach?

Cold email fits outbound prospecting to new contacts; it is not suited for warm leads or existing customers. For lifecycle and nurture sequences to known contacts, use an email nurture approach instead, and for building the prospect list itself, use a prospecting workflow first.

Why are my cold emails getting low reply rates?

Common causes include excessive length, self-focused copy, generic templates, feature dumping, and asking for 30-minute calls in the first touch. Average reply rates are 4-5.8%, so also check targeting precision and personalization depth against benchmarks.