What problem does it solve?
Content teams and founders often struggle to turn brand positioning into a consistent, measurable content program; this Skill bridges the gap from blank-page strategy to production-ready briefs, audits, and copy so content drives traffic, leads, and retention.
Core Features & Use Cases
- Strategy & Planning: build content pillars, SOSTAC-aligned content strategies, and 3–6 month editorial calendars grounded in brand-context files.
- Creation & Briefing: generate SEO-aligned briefs, outlines, blog drafts, case studies, lead magnets, landing page copy, and repurposing plans.
- Audit & Research: perform live-site or repo audits, research audience questions with agent-browser alternatives, and recommend measurement and distribution tactics.
- Delivery & Organization: save deliverables to ./brands/brand-slug/content/, provide distribution checklists, and coordinate next steps with SEO, email, and paid-ads workflows.
- Real-world example: audit an existing docs site or repo, produce a pillar content brief, a two-month calendar, and a draft blog post ready for review.
Quick Start
Use the marketing-content skill to create a three-month content strategy, editorial calendar, and a blog brief from the brand files in ./brands/brand-slug/.