marketing-ideas

Generate and rank marketing ideas using audience, goal, and constraint parameters.

29|12|Updated Mar 30, 2026
One-click install
npx skills add https://github.com/matteotitta/genesys-skills --skill marketing-ideas-matteotitta
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing-ideas
Source: https://github.com/matteotitta/genesys-skills/tree/main/skills/primitives/content/strategy/marketing-ideas
Command: npx skills add https://github.com/matteotitta/genesys-skills --skill marketing-ideas-matteotitta

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill solves the "blank page" problem in marketing by providing a structured, data-backed framework to brainstorm and rank campaign, content, and lead-magnet ideas that align with specific ICP pain points.

Core Features & Use Cases

  • Structured Ideation: Generates 8-12 candidate ideas across four distinct modes: campaigns, content pieces, experiments, and lead magnets.
  • Objective Ranking: Uses a 3-factor scoring system (audience pain match, proof asset availability, and competitive whitespace) to prioritize the most effective ideas.
  • Downstream Integration: Automatically maps top-tier ideas to specific execution skills like thought-leadership or AEO-content to ensure ideas move from concept to production.

Quick Start

Run the marketing-ideas skill to generate a ranked list of content ideas for a B2B SaaS audience targeting GTM engineers.

Frequently Asked Questions about marketing-ideas

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I generate ranked marketing content ideas for a specific audience?

To generate ranked marketing content ideas, provide audience, goal, and constraint parameters. The system outputs 8-12 candidate ideas across campaigns, content, experiments, and lead magnets, scored by audience pain match, proof availability, and competitive whitespace.

What is the best way to prioritize GTM content ideas using a scoring system?

Prioritizing GTM content ideas requires a 3-factor scoring system evaluating audience pain match, proof asset availability, and competitive whitespace. This objective ranking identifies high-impact ideas that align with your ICP research and positioning data.

How do I transition from brainstorming marketing ideas to actionable content briefs?

Transition from brainstorming to actionable content briefs by mapping top-tier ranked ideas to execution skills like thought-leadership or AEO-content. This downstream integration ensures conceptual ideas move directly into production workflows.

Do I need ICP research to generate effective B2B SaaS campaign ideas?

Yes, ICP research is required to generate effective B2B SaaS campaign ideas. Input context regarding positioning and ICP pain points is necessary to ensure the structured ideation aligns with competitive whitespace and available proof assets.

What types of marketing campaigns can I ideate using a structured brainstorming framework?

Using a structured brainstorming framework, you can ideate four distinct types of marketing campaigns: standard campaigns, content pieces, marketing experiments, and lead magnets. Each candidate is scored against your specific audience goals.

Why do my content ideas fail to align with competitive whitespace?

Content ideas fail to align with competitive whitespace when input context lacks ICP research and positioning data. Applying a weighted scoring system to audience pain match and competitive whitespace ensures generated ideas target true market gaps.