One-click install
npx skills add https://github.com/MCERQUA/jam-skills --skill marketing-mcerqua
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing
Source: https://github.com/MCERQUA/jam-skills/tree/main/marketing
Command: npx skills add https://github.com/MCERQUA/jam-skills --skill marketing-mcerqua

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires openclaw, claude-code, and includes scripts (resource) and references (resource) and assets (resource) components.

What problem does it solve?

This Skill Bundle empowers local service businesses with a comprehensive suite of marketing skills and resources, addressing every aspect of marketing from SEO to sales and customer retention.

Core Features & Use Cases

  • SEO Optimization: Tools for SEO audits, keyword research, schema markup, and local SEO strategies.
  • Content Creation: Skills for writing copy, editing content, and planning content strategies.
  • Conversion Optimization: Skills for optimizing landing pages, forms, and conducting A/B tests.
  • Outreach & Advertising: Skills for crafting cold emails, email sequences, and designing ad creatives.
  • Analytics & Reporting: Skills for tracking analytics, setting up tracking codes, and analyzing data.
  • Marketing Strategy: Skills for developing marketing strategies, planning campaigns, and leveraging marketing psychology.
  • Use Case: A small business owner looking to improve their online presence and attract more customers can use this Skill Bundle to optimize their website, run targeted ad campaigns, and engage with their audience on social media.

Quick Start

Use the marketing skill to generate a new SEO audit for your website.

Frequently Asked Questions about marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I run a local SEO audit for my service business website?

To run a local SEO audit, this Skill analyzes your website's schema markup, keyword usage, and local search visibility. It provides actionable strategies to improve local search rankings and attract nearby customers.

What is the best way to optimize landing pages for higher conversion rates?

The best way to optimize landing pages involves using this Skill to audit forms and page layouts. It applies conversion optimization techniques and A/B testing strategies to increase customer conversion rates.

Can I use this to generate cold email sequences and ad creatives?

Yes, you can generate cold email sequences and ad creatives. The Skill includes outreach and advertising components designed to craft targeted email campaigns and design effective ad visuals for local businesses.

Do I need specific marketing tools to set up analytics and tracking codes?

You need access to standard marketing tools and platforms to fully utilize the analytics and reporting features. This Skill provides the instructions to set up tracking codes and analyze data within those environments.

How does content creation for local SEO differ from general marketing?

Content creation for local SEO targets regional search intent and local schema markup, whereas general marketing focuses on broader copywriting. This Skill plans content strategies specifically to boost local online visibility.

What should I do if my local service business marketing strategy lacks customer retention?

If your marketing strategy lacks customer retention, this Skill helps develop comprehensive campaigns leveraging marketing psychology. It builds outreach sequences and social media engagement plans to retain local customers.